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Beyond the Rack has heard the Plus Size consumers call and is delivering. They have launched ”My Curvy Closet” which is accessible through their website. This is the first flash site to devote a section solely to Plus size clothing. Members can expect ten new events per week including a selection of sportswear, dresses, denim, outerwear, intimate apparel, shape-wear, accessories, and footwear – all up to 80% off.
I was so excited to hear that they were launching "My Curvy Closets". Usually when i shop around on flash sale sites, i can never find anything my size. I am so glad that a company is actually listening to plus size consumers and created an outlet to make plus size clothing more accessible to women who love fashion and also love a great bargain like i do!
To kick-off this new Destination, My Curvy Closet has invited top plus-size fashion expert Marie Denee and America’s Next Top Model’s first plus-size winner, Whitney Thompson to select their favorite looks for the month of October, while sharing their exclusive style recommendations to suit every curvy fashionista.
Here is a part of the Press Release:
“Plus-size fashions have been a top requested category from our customers for quite some time. Providing plus-size customers with an equally broad assortment of goods tailored to a variety of shapes and sizes – in a dedicated shopping destination – was a priority for us,” says Yona Shtern, CEO of Beyond the Rack. “Listening to and acting upon feedback from our members has always been integral to our success and continued growth.”
My Curvy Closet will be available to all new and existing members of Beyond the Rack. Membership in the club is always free. When you sign up to become a member of Beyond the Rack My Curvy Closet you receive a $10 credit to get you started.
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